
Melbourne's most instagrammable shops
There's nothing like walking into an aesthetically-pleasing store. Here’s some of the best looking shops in Melbourne, guaranteed to light up your Instagram feed.
MECCA Bourke Street
Speaking of grid-worthy, we had to mention Melbourne's most exciting store launch of the year. MECCA's new flagship is a sight to behold. Once home to the largest bookstore in the world, the stunning pink art deco building is full of character. Inside, original features have been thoughtfully restored. Terrazzo tiled floors and an eight-metre mural fill the space with character. Don't skip a visit to the Perfumeria where grand arched windows look out over the mall.

Above the Clouds
A new player has entered Melbourne's streetwear scene. Sleek boutique Above the Clouds stocks a huge line-up of name brands, from Nike to Salomon. The futuristic fitout is hard to miss with its open, airy design, reminiscent of the store's name. At night, hues of neon blue radiate from inside and highlight the centrepiece – a massive, circular display of sneakers.
Bella Luck Charms
Step into a slice of Italy in Melbourne at this unique jeweller on Lygon Street. Peachy limewash walls and murals of lemon trees and Italian scenery set the vibe. Cornicello pendants are the store specialty. Pick up your own lucky charm in traditional red, or bling out with an 18 karat gold variant. Then choose a chain to match or browse more bracelets, necklaces and rosary beads.

Pieces of Eight
Pieces of Eight showcases exclusive pieces by contemporary jewellers. If you’ve got a non-traditional heart, you’ll find so many gems here that will make it sing. Find the sleek space in the beautiful heritage-listed Royal Arcade. The glassware dotted around the store is screaming out to be snapped up too.
dot COMME
Travel up the stairs at Curtin House and find your cardio reward in the form of dot COMME. Curated by an obsessive collector and fashion fanatic, this striking store has some of the best in archival Japanese design. The shop itself is a piece of art, with interiors by Sibling Architecture and glossy furniture from design pioneer Gaetano Pesce.

P.A.M. Store Melbourne
For max street-cred, local designer Perks and Mini is your go-to. And it's not just for the clothes. Hidden upstairs in the iconic Curtin House building, P.A.M. Store is adorned with handmade concrete sculptures, obscure art and other oddities.
Pollon Flowers
Pollon Flowers is one of Melbourne’s most beautiful shops. Blessed with a photogenic location behind St Paul’s Cathedral, it’s a destination for locals and travellers alike. The ever-changing window displays are always gorgeously creative, and it’s just as pretty inside.

acme de la vie
Korean streetwear fiends have been all over ADLV for years. Find all the current season looks in one stunning city location. Follow the glowing neon sign inside, where a towering metal sculpture is surrounded by the latest cartoon-print lounge sets. Keep an eye out for collabs with your fave brands and characters.
Saloon
Level four in the iconic Curtin House is home to Saloon. A dreamy boutique filled with pretty and playful designs for your home and wardrobe. Sift through sweet indie designer fashion. Then browse the expertly curated range of homewares. Think handcrafted Japanese paper lamps, photography books and funky vases.

Martin Fella
If you’re a vintage enthusiast you need to head to Martin Fella Vintage. This designer treasure trove specialises in pre-loved luxury bags and fashion. And every piece is a work of art. Deck out your wardrobe with timeless pieces from Louis Vuitton, Celine, Gucci and more. Then accessorise with statement jewellery like gold necklaces, bracelets or cufflinks.
Trudon
This fancy candlemaker has been around since the 1600s and is located in Melbourne's iconic Royal Arcade. Featuring wood, dark blue and brass features, Trudon is the ultimate luxury shopping experience. Browse the fragrance wall to find your perfect scent. Then take home one of their special candles. Our favourites are Moroccan mint tea, sweet summer haze and mist soil and meadows.

Essensorie
Instant calm is the vibe when you walk into Essensorie. Natural scents are softly diffused around immaculately organised shelves, packed with handmade products perfect for Christmas gifting. Or treat yourself to a scented escape – we suggest the pillow perfume. Its notes of lavender, cedarwood and zingy pink grapefruit inspire snoozy sighs of delight.
Alpha60
The Alpha60 Chapter House concept store may be one of the most beautiful spaces in Melbourne. A quiet oasis, it has a stunning vaulted ceiling, Neo-Gothic windows, and a mini grand piano. It's one of the most accessible too. A lift takes you to the second floor where a red carpet leads to the breath-taking space. Clothes are easy to see on mannequins throughout the store. The huge dressing rooms have bench seats inside and curtains with Bjork’s face on them.

Il Papiro
A slice of Italian paradise awaits inside this Degraves Street stationery store. Everything is old-school in the best way here, from traditional calligraphy sets to wooden quills, marbled paper and monogrammed wax seals. Book lovers and organisation nerds will love the endless range of soft leather journals.
KICKSTW
Sneaker vending machines, rare collectables and an entire wall of Yeezys. A trip to KICKSTW will score you major cool points with your sneaker-loving mates. The store is a big-kids' playground and every inch of the walls is adorned with kicks, art and even a bike. Browse the massive range of rare shoes and streetwear, and check out the Bearbricks toy display.

Golden Goose
Golden Goose’s flagship digs are as eye-catching as the cult Italian sneakers on sale. A gold metal staircase leads to glowing white walls lined with backlit shelves. The store’s industrial edge complements Lab GGDB’s range of handmade distressed sneakers. Speak to the sneaker creator to co-create your new pair of star-detailed shoes.
Find more style inspo at Melbourne Fashion Week
Opening Night: ganbu marra Runway
Melbourne Fashion Week's annual exhibition of emerging and established First Nations talent.
Opulent Tastes Runway
All things luxurious and refined combine in this showcase of fashion, food, music and movement.
Little Bourke Street Runway Presented by Emporium Melbourne
Melbourne’s premier retail destination comes to life against the backdrop of Little Bourke St.
Dress to Express
A fashion runway with a purpose, centred on sustainability, culture and diverse young women.
Quiet Between Courses: Lulu Zagame Runway
A night of fashion and food as Lulu Zagame hits the runway with their Spring Summer collection.
Closing Runway: 101 Collins
Expect the unexpected at this showcase of iconic independent and underground Australian fashion.
More stunning shops to explore
Queen Victoria Women's Centre Shop
A social enterprise gift store celebrating local women and gender diverse artists and makers.
The Paperback Bookshop
An independent bookshop that has been at the top end of Bourke Street since the 1960s.
Last updated on Wed 8 Oct 2025
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