Shop to Win

Do your Christmas shopping at Melbourne's iconic shopping spots for your chance to win prizes.

Visit the locations below from 29 November and scan the QR code to go into the draw to win one of four amazing prize packs, including shopping gift cards and dining vouchers, valued at $3000 each.

The more places you visit, the more chances to win!

Download a copy of the Melbourne Christmas map (PDF 1.15MB)

Competition closes 11.59pm 25 December 2024. Terms and conditions apply.

Week 1 winner: R. Eden (forfeit), A. Pereira (redraw)

Week 2 winner: A. Gupta

People walking through a laneway with festive floral decorations overhead.

Degraves Street

Across from Flinders Street Station, Degraves Street is one of Melbourne's favourite laneways. Enjoy alfresco brunch and boutique shopping as the festive floral decorations glow overhead, then enter the Shop to Win competition.

The Block Arcade

Step inside the 19th century shopping arcade with its impressive mosaic floor to find unique gifts for everyone on your Christmas list, and a pic with Santa! Then enter the Shop to Win competition.

Royal Arcade

Update to previously advertised information: unfortunately there is not an entry point for the Shop to Win competition at Royal Arcade. We apologise for the inconvenience.

A street mall with Christmas decorations

Bourke Street Mall

While you're visiting the Myer Christmas Windows or doing your Christmas shopping on the iconic mall, head to the Melbourne Visitor Booth to enter the Shop to Win competition.

A giant blue bon bon broken in two inside a shopping mall.

Emporium Melbourne

With a variety of Australian and international designer stores, Emporium is the place for lovers of luxury. Visit the giant bonbon for a festive selfie then head to the Guest Services Hub to enter the Shop to Win competition.

Melbourne Central

With more than 300 retailers over five levels, Melbourne Central makes Christmas shopping easy. Visit the Craig and Karl immersive installation and pop-up shop in Shot Tower Square, then enter the Shop to Win competition.

An abstract Christmas tree sculpture made of pink scaffolding and baubles.

QV Melbourne

Head to QV Square to see the new festive tree installation! Grab a free jar of candy and a personalised bauble, then enter the Shop to Win competition.